Modern UX research in action: 10 research stories

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About Course

Experience your brand as your customers experience you

When people think of remote usability studies, they often think of testing the user experience on websites and apps. But customer journeys are more complex than visiting a website for 15 minutes or exploring a new app.

These days, professionals uncover insights about how their customers, users, or target audience interact with their brand in a matter of days or even hours. To prove it, we ran a series of unique studies to demonstrate what’s possible with modern UX research.

In this free online resource, learn from:

  • 10 unusual research studies from innovative products, including FitBit, Yelp, Nest, and more
  • Setting up and conducting remote UX research
  • Applying different research methodologies to gain unique customer insights
This free resource is for researchers, marketers, product managers, and anyone who’s interested in the insights you can get through fast, remote UX research.
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What Will You Learn?

  • Tutor LMS is a completely UI-based WordPress LMS plugin, which comes with high functionality features such as frontend course builder, quiz creator with 10 unique question types, reporting/analytics and more.

Course Content

What is the role of a UX researcher?
Your role as a UX researcher will be to deliver the best possible experience for the users of a website, making the website as straightforward to use as possible. As well as researching user behaviour and preference,

  • Is UX research dying?
  • Is UX research hard?

What type of research is UX?
UX research includes two main types: quantitative (statistical data) and qualitative (insights that can be observed but not computed), done through observation techniques, task analysis, and other feedback methodologies.

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